What I do
Three areas of work. The same question shapes them — what is this for?
Service design & strategy
Designing services where technology is one collaborator among many.
Customer journeys, service blueprints, and operating models that hold across legal, IT, finance, and end-user services. For organisations adopting AI and emerging technologies at institutional scale.
Ethics & responsible adoption
Translating policy into something an organisation can actually inhabit.
Working alongside leadership, legal, and operations on AI governance, compliance, and the everyday reality of adoption — where most ethics work either stalls or quietly fails. Children and youth as a dedicated focus through Open Futures Lab.
Strategy for transformation
Long-horizon transformation work with universities and the public sector.
Vision, purpose, service offerings, roles, and roadmaps. Aligning institutional capacity with the questions that matter — what is this for, for whom, on whose terms.